Make Responsive Customer Feedback Forms and Gather Valuable Insights
People tend to share positive experiences with twice as few people as negative ones. That means tracking customer satisfaction is key to the success of your business. Gather valuable information about your customer base through feedback forms and surveys. Learn what your audience likes and where you can improve to create the optimal user experience.
AidaForm’s online feedback form generator helps you create all kinds of feedback forms online and evaluate survey results to gain insights that will help you attract a loyal customer base.
How to Create a Feedback Form that Gets Completed
Use Multiple-Choice Questions Instead of Text Boxes
Writing paragraphs of text about the experience people had with your customer service or product requires much more effort than marking checkboxes in a multiple-choice question. Don’t use text boxes unless it’s unavoidable and try to make your online feedback forms as friction-free as possible.
Keep Required Fields to a Minimum
Naturally, you want to gather as much feedback as possible, but making too many fields required to complete your online feedback survey will irritate respondents and make them this much more likely to give up on the survey. They’re already helping you and their goodwill is not infinite.
Tell How Long It Takes to Complete Your Questionnaire Feedback Form
Everyone values their time, and your customers do, too. Let them know in advance whether they’re be answering 5 questions or 20 and give a rough estimate of how long it takes to complete your feedback questionnaire. This will allow for adequate preparations: anyone can spend several minutes without concentrating too much, but anything longer than 15 minutes might require additional planning.
Add a Small Prize to Motivate Respondents
Reciprocity is one of the basic principles of persuasion: if you want people to do something for you, give them something in return. People will be much more willing to finish your feedback survey form when you give them a voucher, a discount, or another small freebie.
The AidaForm Customer Feedback Tool
AidaForm is not your regular feedback form builder, but an all-around service that generates form code, stores forms and submission data for you, lets you process payments and integrate online forms with your business workflow through MailChimp and CRM integrations.
Create feedback web forms, polls, applications, contact and order forms with responsive elements that look good on any device – mobile or desktop. AidaForm makes the HTML code and builds your forms to the highest usability standards, so you can save time and focus on your business instead of creating forms from scratch.
Let visitors get in touch with you through beautiful custom contact forms without disclosing your email. Request additional information to sort inquiries better and gain useful connections in no time.
Boost attendance at your events, sell out webinars and courses, organize sports teams and even collect registration fees if necessary – online registration forms help visitors register for your activities quickly and easily.
Selling services or products online? Set up secure order placement and payment collection through online forms – it’s so much easier than processing orders by email or phone. AidaForm’s integration with PayPal is perfectly suited for simple order forms with payment options.